Quick tracking dots enable you to generate codes for impression and clicks calculation in a campaign without the creation of a new external site. It can be used e.g. for counting of direct mails, articles ...
Advantages:
- Quick plan and banner creation
- Creation of External site is unnecessary
- Tracking URL is shorter
- Codes are active during the whole time of a campaign. e.g. If you deactivate a banner but the code remains in sites, you do not loose statistics
Disadvantages:
- Site statistics are missing
- Measuring pixel is only possibility to use it for insertion into the banner
- Fulfilled units performed by quick tracking dot cannot be invoiced to servers
- Quick tracking dot does not support Tracing cookie function = the plan and the banner cannot be used for retargeting
How to create a Quick tracking dot?
How to create a plan for Quick tracking dot?
How to create code for Quick tracking dot?