Wiki source code of Rychlý měřící bod

Last modified by Lenka Kocurková on 2011/11/21 12:32

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 1: (% lang="EN-US" style="font-size: 11pt; line-height: 115%; font-family: ~"Arial~",~"sans-serif~";" %)Quick tracking dots enable you to generate codes for impression and clicks calculation in a campaign without the creation of a new external site. It can be used e.g. for counting of direct mails, articles ...
 2: 
 3: __Advantages:__\\
 4: 
 5: * Quick plan and banner creation
 6: * Creation of External site is unnecessary
 7: * Tracking URL is shorter
 8: * Codes are active during the whole time of a campaign. e.g. If you deactivate a banner but the code remains in sites, you do not loose statistics
 9: 
10: __Disadvantages:__\\
11: 
12: * Site statistics are missing
13: * Measuring [[pixel>>Pixel]] is only possibility to use it for insertion into the banner
14: * Fulfilled units performed by quick tracking dot cannot be invoiced to servers
15: * Quick tracking dot does not support Tracing cookie function = the plan and the banner cannot be used for [[retargeting>>Retargeting]]
16: 
17: [[How to create a Quick tracking dot?>>CreateQuickTrackingPoint]]
18: 
19: [[How to create a plan for Quick tracking dot?>>CreateTrackingPlan]]
20: 
21: [[How to create code for Quick tracking dot?>>GenerateQuickTrackingCode]]
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23: \\

Wiki source code of Rychlý měřící bod

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