Ad Position in iBB AdServer with Tag for Maximum/Minimum Size of Banner from iBB SSP

Last modified by Pavlína Novotná on 2017/07/18 10:29

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If you use one banner type for more formats in Ad Server, it is required to label the ad position using the tag with maximum size of the banner, which can be use for open auction or Private Deal in iBB SSP.

The height and width set in the tag may differ from basic size for iBB SSP banners. The system sends information about maximum size for the position or supported DSP format to the involved DSP system.

What is a tag
How to edit tags
How to multiply set tags for sites

Required tag format for iBB SSP:

ibb-width:000
ibb-height:000

Set the required maximum dimension for width and height in tag, for example ibb-width:120 and ibb-height:600 for skyscraper

For minimum dimensions use:

ibb-width-min:000
ibb-height-min:000

Setting both min and max tags is recommended. Setting of min and max dimensions simultaneously increases offer of potential dimensions for position towards DSP. The result is more offers and therefore higher revenues.

Tags:

Created by Barbora Račková on 2016/02/14 21:35
Translated into en by Pavla Roháčová on 2016/02/15 10:56