Tags

Tags are used for additional information added to a campaign, banner or plan. E.g. tag indicates the type of campaign sale - CPC, CPA, CPM, promo campaign.

Use:

• search campaign using Advanced filter
• in sales reports, e.g. financial information about specific type of campaigns (CPC, CPA..), sales volume of individual teams...
• in statistics of the whole system
• banning of plan displaying with a selected tag on site/section/position
• set maximal available banner size for placement offered to iBB SSP

More objects can be indicated by the same tag, or one object can be indicated by multiple tags. In this case one object can be assigned to several groups and can be counted more than once.

E.g.: You want to search all CPC campaigns in the system:

1. Add tag CPC to the campaigns
2. Enter the advanced filter in the summary of the campaign
3. Choose the tag CPC in the field "Find by campaign or/and plan tags"
4. Click on "Search" and the system will display all campaigns with specific tag

How to work with tags