In accordance with the GDPR regulation, we fulfill our information obligation regarding processing of personal data for:
Our employees have been trained in how to handle personal data.
Modifications in systems in the context of GDPR
- option Delete personal data of users
- anonymization of the IP address in the user interface, for example in the part User activity
- removal of reports with PBT data from NuggAd (these reports were available only for clients cooperating with NuggAd company)
- new BB ID format and reducing its validity period to 90 days from the last meeting with advertising via iBB systems
- sending information about the user's consent regarding personal data collection within bidRequest iBB SSP to the DSP
- we have implemented a solution of opt-out (consent baed on "do not track" browser setting
- we have implemented a solution of opt-in based on IAB framework
- removal of PBT targeting in iBB SSP
- removal of action measuring in iBB SSP
- anonymization of personal data in our systems